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REALNETWORKS TEAMS WITH NFL TO BRING EXCLUSIVE PLAYOFF AND SUPER BOWL PROGRAMMING TO REALONE SUPERPASS SUBSCRIBERS
RealOne Extends Its Leadership Position As The Online Sports Destination By Bringing Content From The NFL, NBA, MLB Advanced Media, NASCAR.com and Top Collegiate Programs
SEATTLE, January 8, 2003 — RealNetworks®, Inc., (Nasdaq: RNWK), the global leader in media delivery on the Internet, today announced that it has teamed with the National Football League (NFL) as the official online subscription provider for SuperBowl.com, presented by Pepsi. Together, they will bring exclusive playoff programming to RealOne™ SuperPass subscribers in the weeks leading up to Super Bowl XXXVII in San Diego on January 26, as well as four live 90-minute programs during Super Bowl week.
In addition to the extensive content available at SuperBowl.com, subscribers to RealOne SuperPass will be able to see NFL Insider's Vic Carucci's Weekly Preview of upcoming games, as well as an in-depth review of each prior week's most compelling playoff game. During Super Bowl week (January 19-25), subscribers will be treated to a live and on-demand 90-minute show produced by NFL Films and hosted by football expert Steve Cohen and former Dallas Cowboys' Personnel Chief Gil Brandt-to be webcast from Qualcomm Stadium in San Diego. Football fans seeking access to this exclusive programming for $9.95 a month, may visit www.realone.com or www.superbowl.com to sign up for a 14-day trial of RealOne SuperPass.
"We are thrilled to begin the year by working with the NFL to offer football fans access to the inside action and the playoff highlights leading up to the Super Bowl," said Peter Gruman, General Manager, Media Acquisition & Distribution, RealNetworks, Inc. "Using the RealOne Player, football fans will get NFL Films highlights from all of the playoff action as well as exclusive in-depth coverage and access to members only webcasts during Super Bowl week."
"RealNetworks is the leader/has a proven track record in bringing great content - especially sports - to an online audience," said Evan Kamer, Senior Director, New Media & Publishing, National Football League. "We are delighted to work with RealNetworks to bring the great and thrilling moments of the playoffs and Super Bowl to our loyal fans."
In addition to the exclusive subscription programming, the Super Bowl site (www.superbowl.com) will offer the following for free viewing using the RealOne Player:
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Super Bowl Media Day on January 21: Live and on-demand coverage of the players and coaches from the AFC and NFC Championship teams during one of the world's largest media gatherings |
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NFL Films Super Bowl Video of the day: Daily video highlighting the best Super Bowl players |
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Archived highlights from Super Bowl I - XXXVI: 1-2 minute videos per Super Bowl game |
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Weekly Player Spotlight: 2-4 minute highlight of the outstanding player of the prior week's playoff game, available each Tuesday |
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SuperPass to San Diego: showcases the top ten plays of the prior week's playoff games, available each Tuesday |
SuperBowl.com is part of the NFL Internet Network - which is made up of all official NFL websites, including NFL.com and the websites of the 32 clubs. NFL.com, the most visited professional sports league website, is produced by and hosted in partnership with SportsLine.com, Inc. (NASDAQ: SPLN), a leading Internet sports media company and publisher of CBS SportsLine.com.
With subscription programming from leading sports media outlets (FOX Sports and CNNSI), and content from top professional and collegiate sports organizations like Major League Baseball Advanced Media (MLBAM), the National Basketball Association (NBA), NASCAR.com and now the NFL, RealOne is extending its leadership position as the best sports destination on the Internet.
Launched just over one year ago, RealOne SuperPass is the fastest growing Internet rich media subscription service in history, bringing consumers the best and most innovative online sports, news, music and entertainment programming available from the best in brand-name media. Today, there are over 850,000 subscribers to the RealOne subscription services. RealOne SuperPass includes the premium version of RealOne Player, offering universal playback of Windows Media, QuickTime MPEG 4 and over 50 additional media types, advanced CD-burning options, enhanced toolbar playback mode, access to more than 3200 radio stations, additional audio/video controls and features enabling users to build and manage high quality music and video collections. RealOne SuperPass is priced at $9.95 per month and available at www.realone.com.
ABOUT REALNETWORKS
RealNetworks, Inc. is the global leader in Internet media delivery. It develops and markets software products and services designed to enable users of personal computers and other consumer electronic devices to send and receive audio, video and other multimedia services using the Web. Consumers can access and experience audio/video programming and download RealNetworks' consumer software on the Internet at: http://www.real.com. RealNetworks' systems and corporate information is located on the Internet at http://www.realnetworks.com.
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