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TIME WARNER CABLE SELECTS REALNETWORKS AS INTERNET MEDIA SOLUTION PROVIDER FOR NEW ENHANCED ROAD RUNNER SERVICE
RealNetworks’ Real 10 platform and Helix family of media software products to power new video and audio programming in redesigned Road Runner broadband portal
SEATTLE, WA, and STAMFORD, CT, January 15, 2004 Time Warner Cable and RealNetworks®, Inc. (NASDAQ: RNWK) the leading creator of digital media services and software, today announced that Time Warner Cable has licensed the company’s Real 10 Media Delivery Platform and Helix media delivery software and application software to support Road Runner, Time Warner Cable's high-speed data service.
Time Warner Cable will deploy Helix Universal Servers throughout their network to manage Time Warner Cable’s Internet media and to efficiently and reliably deliver a large volume of high quality streaming audio and video content to Road Runner high-speed data customers. RealNetworks’ Real 10 platform, including the newly available RealAudio 10® and RealVideo 10®, offer both performance and quality enhancements over previous Real compression technologies.
"RealNetworks’ experience with high-volume digital media services and their commitment to supporting standards-based technologies were key factors in the selection of their media delivery and application software," said Jeff King, executive vice president, Time Warner Cable Network Services and president, Road Runner. "Our customers have told us that they want to better utilize today’s media rich Internet and Real Networks is one of the platforms that enables us to deliver an enhanced broadband experience to consumers."
Earlier this week, Time Warner Cable announced significant enhancements to its Road Runner service (www.roadrunner.com) including a fresh new design with more personalization and localized content. An increased emphasis on streaming media will be supported by RealNetworks’ technology. The enhanced Road Runner service is designed to provide a true broadband experience and the streaming media programming supported by the RealNetworks technology is a key part of the strategy to attract and retain Road Runner customers.
RealNetworks’ Real 10 Media Delivery Platform and Helix Universal Server enable the efficient use of network capacity for delivery of all media types to consumers. Additional software from RealNetworks enables Time Warner Cable to manage content ingestion, encoding and media workflow, as well as media network monitoring and other back-end tasks. As part of the agreement, RealNetworks is providing professional services to integrate the Internet media solution with Road Runner’s Web portal tools, as well as their network management infrastructure.
"A clear leader in innovative broadband services, Time Warner Cable has recognized the importance of providing video and audio programming as a key way to drive loyalty and usage by their broadband customers," said Carla Stratfold, senior vice president, RealNetworks. "We are delighted to work with them to build the next generation of broadband portal services."
Launched earlier this month, the Real 10 Media Delivery Platform is based on new and higher quality audio and video compression technologies, RealPlayer® 10 with integrated music store, and enhanced device support. RealNetworks’ Helix software incorporates the Real 10 advances and enables the smooth delivery of high quality audio and video to end consumers.
For More Information:
Beth Mayer, JLM Partners for RealNetworks, 206-381-3600, beth@jlmpartners.com
Erika Shaffer, RealNetworks, 206-892-6191, eshaffer@real.com
ABOUT TIME WARNER CABLE
Time Warner Cable owns and manages cable systems serving 10.9 million subscribers in 27 states, which include some of the most technologically advanced, best-clustered cable systems in the country with more than 75% of the Company's customers in systems of 300,000 subscribers or more. Utilizing a fully upgraded advanced cable network and a steadfast commitment to providing consumers with choice, value, and world-class customer service, Time Warner Cable is an industry leader in delivering advanced products and services such as video on demand, high definition television, high-speed data, wireless home networking, and digital video recorders. Time Warner Cable is a subsidiary of Time Warner Inc.
ABOUT REALNETWORKS, INC.
RealNetworks, Inc. is the leading creator of digital media services and software including the award-winning Rhapsody Internet jukebox service and the new RealPlayer 10 to find, play and manage the best free and premium digital content. Broadcasters, network operators, media companies and enterprises use RealNetworks' products and services to create and deliver digital media to PCs, mobile phones and consumer electronics devices. Consumers can access and experience audio/video programming and download RealNetworks' consumer software at http://www.real.com. RealNetworks' systems and corporate information is located at http://www.realnetworks.com.
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