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IS "FREE" REALLY FREE?
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Is "free" really free?
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Digital Media
Because Windows Media is packaged with the Windows operating system, people mistakenly assume that it is free. When evaluating the cost of RealNetworks vs Microsoft, many companies overlook the fact that a closed system for delivering a proprietary format on a single operating system locks them into an expensive hardware/software upgrade cycle:
- With the recently announced pricing changes, Microsoft is pushing companies into paying upfront subscription fees so as to lock them into future upgrades
- According to the Gartner Group, the cost of moving to .Net may range from 40% to as much as 60% of the original software cost. Furthermore, to build out a distributed cache-centric delivery infrastructure for delivering Windows Media, companies have to purchase expensive third party software or appliances.

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