RealNetworks provides mobile carriers with first class, fully managed Ringback (RBT) solutions tailored for the needs of the local market and designed to drive service adoption and reduce churn. In each and every market where RealNetworks is active, its RBT services outperform competitor services in terms of subscriber penetration and revenues.
As the inventor of RBT, RealNetworks launched the world’s first ever service with SK Telekom in 2002 and has continued to evolve and innovate. RealNetworks now provides services to 18 mobile carriers in 12 countries across 5 continents. Tier 1 operators such as Verizon in the US, Deutsche Telekom in Germany, SoftBank in Japan and Vivo in Brazil continue to value RealNetworks’ ongoing commitment to excellence and appreciate RealNetworks’ fully managed approach incorporating core platform, storefronts, content management and marketing.
So what’s new in the world of RBT? Even though the product has been around a long time, the pace of innovation is now quicker than ever – smartphones have enabled a huge range of context driven features, voice over LTE allows genuine high-definition tone quality and intelligent networks allow operators to sensitively place highly targeted promotional messages. What does all that mean to the user? It means for example that users can automatically let their callers know when they are driving, or when they are working out in the gym. It means that users can use fun mobile apps to surprise their friends with tones and messages in the highest EVS quality. Finally, it means that users can learn about new carrier offers exactly where and when they need them.
Mobile Messaging Services
RealNetworks enables mobile operators to maximize their messaging services through leading edge interoperability and value-added messaging services. By utilizing machine learning, network data analytics and artificial intelligence tools, RealNetworks’ Integrated Messaging Suite ensures operators have the most secure and most valued services for both consumer and enterprise messaging.
The RealNetworks Metcalf Inter-Carrier Messaging (ICM) platform powers Syniverse Technologies’ SMS Inter-connect solutions, assisting mobile operators to send SMS messages worldwide.
Our platform delivers over 2 billion messages a day with supporting billing, performance reporting and financial analysis for our mobile service customers.
An Intelligent Messaging Infrastructure
Metcalf Integrated Messaging Suite is one of the industry's leading solutions for enabling mobile operators, aggregators and interconnect vendors to deliver consumer and enterprise messaging worldwide.